The context
Project case study · E-commerce de joaillerie sur mesure
Yomna Jewellery
Next.js 16ReactTypeScriptLaravel 13PHP 8.4MySQLREST APITailwind CSS 4Node.js 22cPanel
Custom jewellery e-commerce platform built with Next.js, Laravel and MySQL, combining a premium storefront, REST API and complete back office for orders, delivery, inventory, finance and business analytics.
E-commerce de joaillerie sur mesureMy role
Full-stack development, headless architecture design, REST API creation, storefront and back-office development, MySQL integration, responsive optimization and complete cPanel/o2switch deployment with Next.js running under Passenger.
Features delivered
- Jewellery catalog, collections, product pages, cart and checkout
- Delivery rates and lead times configurable by city
- Cash on delivery or bank transfer payments
- Customer accounts, order history and detailed tracking
- Newsletter, subscriber management and automated back-in-stock emails
- Inventory management with thresholds and low-stock alerts
- Manual order creation linked to an existing customer
- Product, collection and promotional-code management
- Purchase price, selling price and detailed profitability calculation
- Expense tracking for packaging, transport, marketing and other costs
- Monthly revenue and net-profit calculation
- Dashboard for orders, visits, carts, top pages and product views
- Best-selling product and conversion-rate analysis
- Responsive desktop, tablet and mobile interface
Key strengths
- Headless Laravel + Next.js architecture
- Fully custom development with no CMS
- Premium user experience tailored to the luxury sector
- Complete business back office
- Privacy-conscious internal analytics
- Detailed profitability management
- End-to-end deployment and production launch
Value delivered
A fully custom headless architecture combining a premium customer experience with precise business control. The brand now has a scalable, secure foundation deployed end to end on o2switch.
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